Puget Sound Business Journal selects Max Bardon for 40 under 40

SEATTLE—September 9, 2005

WhitePages.com, Inc., a leading provider of online directory assistance services, today announced that CEO Max Bardon was selected to The Puget Sound Business Journal 40 under 40 list. The annual list is comprised of 40 young rising stars in the Puget Sound area.

Since Bardon became CEO in 2002, the company has doubled its revenue and profits every consecutive year. WhitePages.com, Inc. was the 7th fastest growing private company in 2004, according to The Puget Sound Business Journal. Under Bardon's leadership, WhitePages.com has become the largest provider of free online residential directory assistance in North America, averaging over 13 million unique users and over 172 million page views per month. WhitePages.com's network of 1300 partner sites includes MSN, SmartPages.com, RealPages.com and The Yellow Pages Group.

WhitePages.com was recently selected as a 'Best Company to Work For'* in large part due to Bardon's leadership style, and his commitment to creating a professional, yet casual work environment where action oriented technology professionals are encouraged to make a positive impact on a daily basis. Bardon has fostered an open culture of communication at WhitePages.com and encourages employees at all levels to participate in discussions about the business.

"I am flattered to be included on this prestigious list, but I owe much of my success to the individuals I have the good fortune to work with every day," said Bardon. "WhitePages.com has the best and brightest technology employees anywhere, and I am proud to lead their team."

"Max has done an excellent job of setting the course and taking the company in a positive direction," said chairman and founder, Alex Algard. "An intelligent and hands-on manager, Max's innovative insight has helped grow the business from a scrappy start-up to a major player in the industry."

The Puget Sound Business Journal will honor the 2005 "40" at an awards dinner September 14, at The Fairmont Olympic Hotel in downtown Seattle.

*Washington CEO Magazine, July, 2005

About WhitePages.com
WhitePages.com, a privately held company based in Seattle, is the most trusted and comprehensive source for consumers to quickly and easily find relevant, accurate contact information in North America. The company's network of sites include WhitePages.com (www.whitepages.com), WhitePages.ca (www.whitepages.ca), 411.com (www.411.com), Address.com (www.address.com), PhoneNumber.com (www.phonenumber.com), and its 1,300 partner sites including Superpages.com, YellowPages.com and Canada411. The on-the-go user can also access contact information via cell phone, Blackberrys and other web-enabled mobile devices.

For more information, press only:

Tiffany West
WhitePages.com


Jill Reed
Schwartz Communications
415.512.0770