Who sees your ads on WhitePages? People seeking contact information from a trusted source. Our large-scale, loyal audience consists of affluent adults, many of whom visit WhitePages to connect immediately, especially during life events like getting married, having a baby or moving. Much of our success within a wide variety of industry verticals is because our visitors are experiencing a major life stage and are receptive to our advertisers' products and services.
Key Audience Segments: | Life Stages | Moms | Moving | Holiday |
Verticals: | Automotive | Consumer Packaged Goods |
| Financial Services | Retail | Travel | Telecommunications |
TRAFFIC |
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|
Unique Visitors |
20.2 Million |
Reach |
9.5% |
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|
Page Views |
295.4 Million |
Homepage Uniques |
1.4 Million |
DEMOGRAPHICS |
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REACH |
COMPOSITION |
INDEX |
RANK (by Index)
|
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|
Women 25-54 |
14.4% |
38.9% |
152 |
#1 |
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|
Adults 25-54 |
12.2% |
64.8% |
128 |
#3 |
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|
Moms 25-54 |
16.4% |
8.2% |
173 |
#4 |
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|
Adults 35-64 |
15.5% |
15.9% |
163 |
#6 |
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| Adults 21+ HHI 100k+ No Kids |
14.0% |
10.8% |
147 |
#13 |
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Source: comScore Media Metrix and Internal Logs, April 2010
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They're Loyal Too!
90% of our visitors would recommend WhitePages to a friend
*Internal Suvery